As our experts are immersed in the global tire industry, it is no surprise that we receive a lot of questions about legislative requirements for labeling tire treads. Tire treads being the part of the tire that customers reference in the retail space, it is important there is specific information present so consumers can make educated purchasing decisions, and understand how the tire will bear specific environments.
Depending on the location of your tire manufacturing facility, tread label legislation requires labels to disclose information related to customer awareness topics such as safety, tread resistance, and fuel economy. This means that tread labels serve as a mini-database of research needed for the consumer to make an educated purchasing decision. Tire treads are placed on the tire after manufacturing and before being distributed to a retailer, so customers know important information prior to purchase.
According to the tread labeling requirements set forth by the ETRMA, there are three characteristics required to be clearly stated on tread labels:
1. Fuel efficiency
Fuel efficiency is very important when considering tires for purchase. This includes rolling resistance—for tires, this refers to the energy lost when a tire is rolling. Lower rolling resistance reduces fuel consumption and carbon dioxide emissions. When referenced on a tire, ‘A’ is the highest performance, ‘G’ is the lowest; the difference between ‘G’ and ‘A’ can reduce fuel consumption by 7.5%.
2. Wet grip
The wet grip refers to the braking distance on wet roads, which is obviously an important safety consideration for consumers. Tires with better grip have shorter braking distance on the roads. Similar to with fuel efficiency grading, ‘A’ is the highest performance, ‘G’ is the lowest performance, and the difference between ‘G’ and ‘A’ can be a 30% shorter braking distance.
3. Noise Level
Noise level refers to the external rolling noise, measured in decibels (dB). The following are the different classifications for noise level:
- Three black waves represent a noise level of above (noisier than) the future European limit.
- Two black waves represent a noise level of between the future limit and 3dB below, and is an average tire.
- One black wave represents a noise level of 3dB or more below the future limit.
In addition to having all required information to satisfy legislation requirements, it is important that the information on a tread label is crisp and clear to ensure legibility and brand presence to the consumer. The consumers making these purchasing decisions will be using these tires on their cars, and safety as well as crucial tire-specific details could be the necessary information they need to feel comfortable and safe making the purchase.
These regulations apply to all passenger car tires, light commercial vehicle tires, and heavy commercial vehicle tires. Automation can be a great solution to ensure your business is abiding by all regulations, as they ensure the correct and complete information is being printed on each and every tire.
Need pre-printed tire tread labels that allow all requirements to be met with quality branding and dependable materials? Check out Computype’s tire tread labels.